In a world consumed in technology, a little old world charm can go a long way. By "old world," we mean before computers took over the business world.
You may think that the need for paperweights has died out. After all, most business paperwork and information is kept on a computer.
However, paperweights still evoke a level of refinement. For that reason, they're still a popular corporate gift. They can be made from a variety of materials, including glass, stone, and crystal.
Custom paperweights are sure to impress your staff and clients. Despite technological advances, they will never go out of style.
Paperweights Are Stylish and Durable
A paperweight is designed to make sure papers stay in place on one's desk. They are made to be heavy, but they also need to be stylish.
There are plenty of stylish options to choose from when you give someone a personalized paperweight. They come in a variety of shapes, such as ovals, circles, hearts, clocks, and much more.
You can choose from beautiful materials like glass, crystal, and jade. These products are made to last. They will rest on your clients' desks for years to come.
They - and anyone else they interact with - will be exposed to your brand consistently over that time.
They Catch the Eye
A nice paperweight will catch the eye of anyone who sees it. When you give a custom paperweight to a client, they'll put it on their desk.
Their clients and coworkers' eyes will drift toward it throughout each interaction. You can choose a design that will draw even more attention.
For example, you may choose a clock design. Throughout the day, your client and others will check the time. Each time, they'll be exposed to your brand.
A paperweight may seem too subtle and useless, but they may dramatically increase the exposure of your brand!
Custom Paperweights Used at Home and Work
Personalized paperweights are as decorative as they are functional. A client may choose to keep one in their home as a decorative fixture.
When a client keeps your branded paperweight in their home, they will be exposed to your brand in a more comfortable environment. They may come to associate your brand with something more home-like.
This is a positive association for your brand. They may be more likely to refer your brand to other coworkers or clients.
Make Your Customers Feel Valued
Of course, you value your customers. Without them, you would have no livelihood. Allow them to feel the love, and give them a gift that they can appreciate for years to come. They'll be far more likely to return and share their positive experience with others.
If you are struggling to come up with marketing ideas for your business, consider custom paperweights. No matter how far technology advances, the charm of more rustic accouterments remains unbeatable.
Gift your clients a beautiful paperweight, and they'll be hard-pressed to forget you! Check out some more awesome promotional ideas that will help your business thrive.